• 255k+

  total GMV

• £40

  CPA

• 11

  ROI

Driving cost-efficient sales through an authentic GMV Max campaign

• 435K€

  Purchase value

• 5.42x

  ROAS

Using a TikTok-first campaign to remove purchase friction and deliver record-breaking growth during Black Week

• +239%

  click-through rate

• +2.22%

  cost-efficiency

• +3.4x

  purchase intent

Driving website traffic through a UGC-powered Search campaign

• 55k

  link clicks

• 10x

  ROAS

• €0.23

  cost per click

Leveraging TopView to make maximum impact during Black Friday

• +36%

  Uplift in ROAS*

• +175%

  Uplift in Conversion*

• -26%

  Lower CPA*

Boosting efficiency and conversion with Smart+ automation

• 88.5%

  follower growth in 1.5 months

• <€1

  cost per follow

• 19%

  engagement Rate

Raising awareness for a growing brand on TikTok with a content-driven approach

• 5.4x

  Higher CTR*

• 3.5x

  Higher CVR*

• -60%

  Lower CPA*

Kitchenware brand boosts ad efficiency with AI-generated creatives

• 2.28

  de taxa de retorno do TikTok*

• 1.34x

  maior taxa de retorno do TikTok vs. redes sociais

• 11.6x

  maior taxa de retorno do TikTok vs. online video

The strategy behind a successful launch with Comfort Boom on TikTok

• 23%

  Increase in ROAS

• 3×

  Growth in Total TikTok Revenue YoY

Easyplant grows performance with Smart+ optimization

• +10M

  Video views

• 2x

  sales MoM post TikTok launch

• 13%

  VTR

Driving awareness and product discovery with creator-led content

• €0.07

  cost per click

• 0.33%

  click through rate

• €0.30

  CPM

A highly impactful campaign driven by celebrity collaboration and Smart+ targeting

• 78%

  Target Audience reached in Pakistan

• +9.9%

  Uplift in Ad Recall

• +6.3%

  Uplift in Awareness

Sunlight lights up TikTok with impact & recall in Pakistan!