• +36%

  ROAS vs. standard Catalog Ads campaign

• -53%

  Cost per purchase (CPA)

• 2.8x

  More purchases (+176%)

Boosting Catalog Ads performance and driving a 36% ROAS increase through GA4 data optimization

• 45%

  increase in conversions

• 74%

  increase in ROAS

• 31%

  reduction in cost per conversion

Turning TikTok's halo effect into measurable conversion growth for Turtlebox

• 5.9%

  Brand Awareness Lift (surpassing European Beauty benchmarks)

• 32.6%

  Share of All New Customers (Top Paid Channel Driver)

• 16.7%

  Web Purchase Lift (Conversion Lift Study)

How Niche Beauty Lab leveraged TikTok’s full-funnel strategy to drive full funnel impact and dominate new customer acquisition in Spain

• 55M+

  campaign views

• +5.4%

  lift in ad recall

• +3.3%

  lift in usage intention

From personal stories to shared culture, how Kleinanzeigen built trust and relevance on TikTok through creator-led storytelling.

Thirteen years of experience, growing into one of TikTok's top Italian agencies

• +14.9%

  Ad Recall

• +9.0%

  Awareness

• +13.7%

  Favorability

Building excitement before launch, OTTO and Samsung combined product and creator content with a retail media campaign on TikTok to generate awareness and demand for the Galaxy S26 Series.

• 120M

  Total Views

• 622K

  Install Volume

• 5X

  ROI

Winning White Friday by Connecting Digital and Retail Through a Unified Brand Experience

• 47%

  growth in new users

• 32.6%

  improvement in cost per new user acquisition

• 13.3%

  higher expected LTV from newly acquired users

Using automated TikTok solutions to grow new users 47%

• +25%

  YoY Black Friday sales (50% increase on Day 1)

• 1.29%

  CTR during campaign (+76% vs. benchmark)

• 400%

  higher average video watch time vs. other channel

How Flip.ro drove record-breaking sales with TopView, creators, and full-funnel strategy

• 224%

  increase in conversions

• 65%

  increase in ROAS

• 45%

  YoY growth

Au Vodka drives rapid U.S. growth with a full-funnel TikTok strategy

• 81.6%

  more ROAS

• 325%

  more purchases

• 759%

  more Android installs

Using Smart+ Catalog Ads, one of Germany's leading e-commerce platforms boosted efficiency, scaled app installs, and increased lower-funnel sales on TikTok.

• +48%

  Increase in ad recall

• +20%

  Increase in familiarity

• +4,000

  Purchases

During the most competitive retail period of the year, POWER Sweden used TikTok to move from price messaging to cultural relevance, delivering strong brand lift and thousands of purchases.