- 120M
Total Views
- 622K
Install Volume
- 5X
ROI
adidas
Winning White Friday by Connecting Digital and Retail Through a Unified Brand Experience
- E-commerce
- Solutions (10)
- 47%
growth in new users
- 32.6%
improvement in cost per new user acquisition
- 13.3%
higher expected LTV from newly acquired users
E.T. Advertisers
Using automated TikTok solutions to grow new users 47%
- E-commerce
- Solutions (7)
- +25%
YoY Black Friday sales (50% increase on Day 1)
- 1.29%
CTR during campaign (+76% vs. benchmark)
- 400%
higher average video watch time vs. other channel
Flip.ro
How Flip.ro drove record-breaking sales with TopView, creators, and full-funnel strategy
- E-commerce
- Solutions (5)
- 224%
increase in conversions
- 65%
increase in ROAS
- 45%
YoY growth
Au Vodka
Au Vodka drives rapid U.S. growth with a full-funnel TikTok strategy
- E-commerce
- Food & beverage
- Solutions (5)
- 81.6%
more ROAS
- 325%
more purchases
- 759%
more Android installs
OTTO
Using Smart+ Catalog Ads, one of Germany's leading e-commerce platforms boosted efficiency, scaled app installs, and increased lower-funnel sales on TikTok.
- E-commerce
- Solutions (4)
- +48%
Increase in ad recall
- +20%
Increase in familiarity
- +4,000
Purchases
POWER Sweden
During the most competitive retail period of the year, POWER Sweden used TikTok to move from price messaging to cultural relevance, delivering strong brand lift and thousands of purchases.
- Retail
- E-commerce
- Solutions (4)
- 51.1%
above the benchmark in 2s VTR for the Pulse campaign
- 40.7%
above the benchmark in 6s VTR for the Pulse campaign
- +14.1%
Brand Association (Brand Lift Study)
Allegro
Driving holiday shopping association with a TikTok Pulse campaign
- E-commerce
- Solutions (5)
- 18M
video views
- 2.6
ROAS
- 3k+
new followers
Yuup!
Launching a powerful awareness campaign for a growing pet brand
- E-commerce
- Makeup & beauty
- Solutions (2)
