• 27.3%

  Lift in Ad Recall vs campaign benchmarks

• 28%

  Higher TopView VTR vs. benchmarks

• 6.4%

  Lift in Brand Favourability

Inspiring consideration for a new demographic with TopView, Top Feed and Creators

• 6.6%

  Lift in Store Visits

• €1.66

  Cost per Incr. visit

• +56k

  Incremental Visits

How a high-impact holiday campaign and advanced location measurement helped McDonald's Netherlands drive 56,000+ Incremental restaurant visits.

• 19.3%

  increase in Ad Recall

• 7.7%

  lift in Brand Favorability

• 6.7%

  growth in Brand Awareness

Leveraging TikTok Pulse to maximize brand lift during the holiday season

• 1.2M+

  Delivered total impressions

• 96K +

  Conversions through the AI led microsite

• 147K+

  Clicks to landing page

Transforming Vesak traditions into an interactive digital experience with TikTok

• 90%

  TA Reach

• 77M

  Video Views

• 10M

  Clicks

Turning Ramadan into a full-funnel growth engine on TikTok

• 143M

  total impressions

• +11.9%

  ad recall

• +10.6%

  awareness

Driving full-funnel impact with creator-led content and premium TikTok placements

• 43.5%

  Reach of the parenting target audience

• 4.7M+

  Total video views

• 200K+

  Interactive add-on impressions

Driving IPO awareness and investor interest on TikTok through a strategy powered by Video Views and Smart+ Traffic campaigns

• +6.41%

  increase in transaction volume

• 10%

  lower CPM

• 8.38

  sec avg watch time on the TopReach creative

Built for Reach, Designed for Impact: How bKash Dominated Ramadan on TikTok

• 17M

  impressions

• 33%

  2-second view rate

• 2.81

  click through rate

Amplifying brand awareness in just two days with a high-impact Top View campaign

• +25%

  YoY Black Friday sales (50% increase on Day 1)

• 1.29%

  CTR during campaign (+76% vs. benchmark)

• 400%

  higher average video watch time vs. other channel

How Flip.ro drove record-breaking sales with TopView, creators, and full-funnel strategy

• 16%

  Engagement Rate

• 163M

  Video Views

• +12%

  Ad Recall Lift

From convenience to connection OXXO turns everyday moments into love stories on TikTok

• +11.8%

  ad recall

• 8.5M

  unique users reached

• 6,662

  leads at £1.69 CPL

Learn How Carolina Herrera Launched ‘La Bomba’ with an Integrated Creator and Media Partnership on TikTok